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Lean-Driven Innovation 

Jean-Claude Kihn, President, EMEA, Goodyear Tire & Rubber Company

Norbert Majerus, Lean Champion in R&D, Goodyear Tire & Rubber Company

  • Why do companies have to innovate to compete and grow?
  • How companies make innovation successful and generate sustained income from new products and services
  • How lean/OpEx can be leveraged in a successful innovation culture
  • How to engage associates and leaders in a transformation and sustain lasting change
  • How to lead a successful transformation in a major corporation
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Lean-Driven Innovation


BTOES Insights is created in partnership with BTOES the largest-scale leadership level event in the Business Transformation & Operational Excellence industry. To learn more about BTOES click here.

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