--- title: "Digital Process Automation Live - SPEAKER SPOTLIGHT: The Cost of Failed Automation: It's not just the Money Lost" description: "Courtesy of Latent Bridge' Hema Gandhi, Commerzbank AG's Rob Scott, Ascendant Strategy's  James Maxfied, and Greyspark's Russell Dinnage below is a video of his speaking session on 'The Cost of Failed Automation: It's not just the Money Lost' to Build a Thriving Enterprise that took place at Digital Process Automation Live - A Virtual Conference." image: https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-04-19T142951.633.png --- - [**PRO**QIS.com](https://www.proqis.com/) - [**PRO**QIS DIGITAL](http://www.proqisdigital.com/) - [**Careers PRO**QIS.com](https://proqis.com/careers) - [Get in Touch](http://proqis.com/contact) - [BTOES Annual Conference](http://btoes.com/) - [Follow us @BTOESInsights](https://twitter.com/BTOESInsights) - - - - [BTOESInsights](https://twitter.com/BTOESInsights) [![Subscribe](https://no-cache.hubspot.com/cta/default/480025/5d873dce-ed40-4bb4-a155-8f9b6a7167d5.png)](https://cta-redirect.hubspot.com/cta/redirect/480025/5d873dce-ed40-4bb4-a155-8f9b6a7167d5) - 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SPEAKER SPOTLIGHT: The Cost of Failed Automation: It's not just the Money Lost](https://insights.btoes.com/digital-process-automation-live-speaker-spotlight-the-cost-of-failed-automation-its-not-just-the-money-lost)   [Speaker Presentation](https://insights.btoes.com/topic/speaker-presentation) [Digital Process Automation](https://insights.btoes.com/topic/digital-process-automation) Courtesy of Latent Bridge' Hema Gandhi, Commerzbank AG's Rob Scott, Ascendant Strategy's  James Maxfied, and Greyspark's Russell Dinnage below is a video of his speaking session on **'The Cost of Failed Automation: It's not just the Money Lost'** to Build a Thriving Enterprise that took place at Digital Process Automation Live - A Virtual Conference**.** ![BLOGS COMPANY LOGO - 2022-04-19T142951.633](https://insights.btoes.com/hs-fs/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-04-19T142951.633.png?width=300&name=BLOGS%20COMPANY%20LOGO%20-%202022-04-19T142951.633.png) ![pillar%20page%20line%201](https://insights.btoes.com/hs-fs/hubfs/pillar%20page%20line%201.png?width=830&name=pillar%20page%20line%201.png) **Session Information:** The Cost of Failed Automation: It's not just the Money Lost A third to half of the automation projects fail globally. With the market size expected to be US24 billion dollars by 2030, the losses due to failed implementations can have a crippling effect on businesses. Companies are walking the tight rope, balancing large infrastructure investments without little-known performance metrics, ROIs, and timelines for their projects. Join this session to hear from automation leaders on how to - Make smart decisions about automation projects - Identify the right candidate for a successful automation - Measure performance and set expectations on cost savings and ROIs [**![Btog CTA](https://insights.btoes.com/hs-fs/hubfs/Btog%20CTA.png?width=600&name=Btog%20CTA.png)**](https://insights.btoes.com/digital-process-automation-2022-virtual-conference-pillar-page) **Session Video:**    To view all Customer Experience Excellence Live Sessions Recording Please click below:   [![Event Email Graphic Virtual Conferences (51)](https://insights.btoes.com/hs-fs/hubfs/Event%20Email%20Graphic%20Virtual%20Conferences%20(51).png?width=600&name=Event%20Email%20Graphic%20Virtual%20Conferences%20(51).png)](https://insights.btoes.com/ondemand-digital-process-automation-2022-registration-form-page) To View All Events Recorded Sessions Please Click Below:   [![Event Email Graphic Virtual Conferences (46)](https://insights.btoes.com/hs-fs/hubfs/Event%20Email%20Graphic%20Virtual%20Conferences%20(46).png?width=600&name=Event%20Email%20Graphic%20Virtual%20Conferences%20(46).png)](https://insights.btoes.com/all-sessions-ondemand-hub-page) ![pillar%20page%20line%201](https://insights.btoes.com/hs-fs/hubfs/pillar%20page%20line%201.png?width=830&name=pillar%20page%20line%201.png) ## **About The Speaker:** ![more-Jun-16-2022-07-44-58-11-AM](https://insights.btoes.com/hs-fs/hubfs/more-Jun-16-2022-07-44-58-11-AM.jpg?width=200&name=more-Jun-16-2022-07-44-58-11-AM.jpg)**Hema Gandhi,** CEO, **Latent Bridge.**     Over 25 years of experience bringing technology and domain knowledge together to deliver business value to clients. With LatentBridge, a global intelligent automation company, she aims to solve the key issues around the business application of AI, Robotics, and process automation – adoption and scale. As an entrepreneur and business head, she has led large deals focused on digital transformation, process optimization, and customer experience.  She has been recognized in the Women in Fintech Powerlist and has inspired many female entrepreneurs to contribute to the field of advanced information technology. ![pillar%20page%20line%201](https://insights.btoes.com/hs-fs/hubfs/pillar%20page%20line%201.png?width=830&name=pillar%20page%20line%201.png) ## **About The Speaker:** ![more-Jun-16-2022-07-47-00-76-AM](https://insights.btoes.com/hs-fs/hubfs/more-Jun-16-2022-07-47-00-76-AM.jpg?width=200&name=more-Jun-16-2022-07-47-00-76-AM.jpg)**Rob Scott,** Head of Market Services, **Commerzbank AG.**   Rob has over 25 years experience in the running and acquisition of front-office business lines and in the commercialization of global core operations of Investment banks, broker-dealers, and investor service business lines, including Bank of America, Cantor Fitzgerald/BGC, Citi, and Deutsche Bank. He was instrumental in the creation of the first major European outsourcing investment banking global back-office whilst at Accenture (Accenture Post Trade Services). He has written and spoken on many topics surrounding the post-trading landscape, business transformation, and inclusion of FinTech. He also advises clients with respect to regulatory understanding and compliance. Rob currently sits on the Board of the AFME Post Trade division, is the Strategic Advisor to the CEO of ISITC Europe, and is a Deutsche Borse (Eurex) FICC Board Advisory Committee member. ![pillar%20page%20line%201](https://insights.btoes.com/hs-fs/hubfs/pillar%20page%20line%201.png?width=830&name=pillar%20page%20line%201.png) ## **About The Speaker:** ![more-Jun-20-2022-03-31-46-87-PM](https://insights.btoes.com/hs-fs/hubfs/more-Jun-20-2022-03-31-46-87-PM.jpg?width=200&name=more-Jun-20-2022-03-31-46-87-PM.jpg)**James Maxfied,** Managing Director, **Ascendant Strategy.**   Held MD-level positions running operations, middle office, and change management within global financial institutions. Experienced first-hand the challenges are driven by increasing regulation, cost pressure, and legacy IT architecture. Operated within FCA-regulated roles experiencing firsthand the governance and oversight requirements relating to an infrastructure change. Extensive experience with utility offerings managed service strategies and blending new innovation into legacy architecture. ![pillar%20page%20line%201](https://insights.btoes.com/hs-fs/hubfs/pillar%20page%20line%201.png?width=830&name=pillar%20page%20line%201.png) ## **About The Speaker:** ![more-Jun-20-2022-03-32-50-74-PM](https://insights.btoes.com/hs-fs/hubfs/more-Jun-20-2022-03-32-50-74-PM.jpg?width=200&name=more-Jun-20-2022-03-32-50-74-PM.jpg)**Russell Dinnage,** Head of the Capital Markets Intelligence Practice, **Greyspark.**   A managing consultant working for the Capital Markets Intelligence practice of GreySpark Partners, a consultancy founded in 2009 that focuses exclusively on providing services to capital markets businesses. 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[Work Culture](https://insights.btoes.com/topic/work-culture) [master](https://insights.btoes.com/topic/master) [text analytics](https://insights.btoes.com/topic/text-analytics) [virtual resource management](https://insights.btoes.com/topic/virtual-resource-management) ## Media Partners ![](https://insights.btoes.com/hubfs/1-Sep-02-2022-11-48-39-42-AM.png) ![](https://insights.btoes.com/hubfs/2-Sep-02-2022-11-48-48-62-AM.png) ![](https://insights.btoes.com/hubfs/4-Sep-02-2022-11-49-00-44-AM.png) ![](https://insights.btoes.com/hubfs/3-Sep-02-2022-11-49-13-94-AM.png) ![](https://insights.btoes.com/hubfs/5-Sep-02-2022-11-49-24-60-AM.png) ![](https://insights.btoes.com/hubfs/6-Sep-02-2022-11-49-57-14-AM.png) ![](https://insights.btoes.com/hubfs/7-Sep-02-2022-11-50-08-10-AM.png) ## Featured Sponsors ![](https://insights.btoes.com/hubfs/60-1.png) ![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-08-19T142514.037.png) 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![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-04-11T142106.586.png) ![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-04-19T143208.138-1.png) ![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-05-13T111448.224.png) ![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-07-19T185928.223-1.png) ![](https://insights.btoes.com/hubfs/BLOGS%20COMPANY%20LOGO%20-%202022-05-24T115149.013.png) ![](https://insights.btoes.com/hubfs/1-Sep-02-2022-11-30-15-50-AM.png) ![](https://insights.btoes.com/hubfs/2-Sep-02-2022-11-30-25-45-AM.png) ![](https://insights.btoes.com/hubfs/3-Sep-02-2022-11-30-31-60-AM.png) ![](https://insights.btoes.com/hubfs/4-Sep-02-2022-11-30-38-75-AM.png) ![](https://insights.btoes.com/hubfs/5-Sep-02-2022-11-30-44-52-AM.png) ![](https://insights.btoes.com/hubfs/6-Sep-02-2022-11-30-51-40-AM.png) ![](https://insights.btoes.com/hubfs/7-Sep-02-2022-11-31-00-01-AM.png) ![](https://insights.btoes.com/hubfs/8-Sep-02-2022-11-31-07-11-AM.png) ![](https://insights.btoes.com/hubfs/9-Sep-02-2022-11-31-13-66-AM.png) ![](https://insights.btoes.com/hubfs/10-Sep-02-2022-11-31-20-10-AM.png) ![](https://insights.btoes.com/hubfs/11-Sep-02-2022-11-31-26-16-AM.png) ![](https://insights.btoes.com/hubfs/12-Sep-02-2022-11-31-32-40-AM.png) ![](https://insights.btoes.com/hubfs/13-Sep-02-2022-11-31-39-45-AM.png) ![](https://insights.btoes.com/hubfs/14-Sep-02-2022-11-31-46-46-AM.png) ![](https://insights.btoes.com/hubfs/15-Sep-02-2022-11-31-53-27-AM.png) ![](https://insights.btoes.com/hubfs/16-Sep-02-2022-11-31-59-34-AM.png) ![](https://insights.btoes.com/hubfs/17-Sep-02-2022-11-32-21-45-AM.png) ![](https://insights.btoes.com/hubfs/18-Sep-02-2022-11-32-26-80-AM.png) ![](https://insights.btoes.com/hubfs/19-Sep-02-2022-11-33-44-16-AM.png) ![](https://insights.btoes.com/hubfs/20-Sep-02-2022-11-33-52-30-AM.png) 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